RAPHA

EYEWEAR

01.

24 Eyewear relaunch

In 2024, Rapha completely redesigned its eyewear range from the ground up. We worked alongside the product team to develop branding and product naming strategies, as well as a fully-packed launch campaign that was rolled out across social, digital, paid, and retail channels.

RAPHA

EYEWEAR

01.

24 Eyewear relaunch

03.

ARCHIVE